Specialist online car retail broker Motorfinity has partnered with Ford to offer discounts on its new vehicles to frontline workers.
As part of the partnership, discounts on Ford vehicles will be offered to individuals working in emergency services, NHS, armed forces, defence and teaching communities.
The partnership follows measures implimented by Ford implemented in the wake of COVID-19 to support frontline workers, including the offer of priority access to Ford Mobile Service, in recognition of their hard work.
Dean Skiba, chief operating officer (COO) at Motorfinity, said: “Since our launch in 2017, we have worked closely with our many motoring partners to ensure we’re constantly bringing the very best deals to the nation’s frontline workers.
“This partnership with Ford Motor Company means emergency services teams, NHS workers, teachers and the defence community now have even more fantastic car savings to choose from and even more opportunities to secure the car of their dreams.
“A new car serves as a valuable lifeline for the many teams who sacrifice their time selflessly to keep the nation safe, providing them with much needed transport especially after clocking up long hours.
Online car retail portal Motorfinity agrees discount terms for eligible customers directly with leading manufacturers and approved suppliers and dealers.
The platform poffers HP, PCP and leasing options to eligible customers.
Skiba said: “After what has been a really tough 18 months, when many of the UK’s frontline workers have faced huge amounts of pressure, we hope these new deals help to thank them for all their hard work.”