Mitsubishi Motors in the UK has launched a new service programme that provides its customers with free breakdown and recovery assistance.
For vehicles of three-10 years old and up to 100k miles, Mitsubishi said its new Service Activated Roadside Assistance (SARA) programme will provide free home, roadside, and European assistance for 12 months when a vehicle is serviced at an authorised Mitsubishi dealership.
Toby Marshall, director of aftersales at Mitsubishi Motors in the UK, said, “The SARA programme provides customers with the peace of mind and knowledge that should the unexpected happen, then Mitsubishi Motors in the UK and its dedicated Mitsubishi dealer network are on hand to assist.”
Jon Tolliday, head of automotive roadside and customer management services at Allianz Partners, said: ‘‘Allianz Partners have provided Roadside Assistance to Mitsubishi Motors in the UK for nearly 30 years.
“We are delighted to extend our relationship in supporting Mitsubishi’s Aftersales proposition with the introduction of SARA and how it provides tangible enhanced value to the Mitsubishi Service offer.’’
Following the announcement that International Motors will take over the Mitsubishi Motors in the UK aftersales business in October, Mitsubishi said its drivers will see no difference in the standards of service they receive from Mitsubishi Motors in the UK.
The purchase – a result of talks announced back in May, 2021 – follows nine months after reports that Ssangyong UK importer Bassadone Automotive had made a bid for the former Mitsubishi car retail business which is now transitioning to an aftersales-only operation.